The Radio on Main Street Podcast
Featuring an Interview with
Stan Richards of The Richards Group

In this episode of the Radio on Main Street Podcast, RAB President and CEO, Erica Farber speaks with advertising icon Stan Richards,  a recent inductee into the 2017 Advertising Hall of Fame.

Stan is the founder of Dallas-based The Richards Group, one of the largest independent advertising agencies in the world. In this podcast he shares the egalitarian principles he employs in the workplace and talks about the agency’s legendary work with Motel 6.

The Radio on Main Street Podcast
Featuring Kelly McIlwraith and Insights from USTN’s Neuro Radio Research Study

In this Radio on Main Street Podcast Annette Malave, who leads RAB’s Insights team, speaks with Kelly McIlwraith, Marketing and Strategy Director with Australian Traffic Network.

Recently, Ms. McIlwraith presented the results of a United States Traffic Network (USTN) study to prove the effectiveness of short form ads via both engagement and long term memory encoding to a room filled with some of the largest media buying and planning agencies. She shares some of the compelling results of the Neuro Radio Research Study with us here.

The Radio on Main Street Podcast with BMI VP, Dan Spears

In this episode RAB President and CEO, Erica Farber, speaks with Dan Spears, Vice President of Industry Relations and Licensing with BMI.

Dan’s mission for BMI is to help music makers and music users, such as radio stations and businesses, understand how to best work together.

The Radio on Main Street Podcast
Featuring WKU Professor, Dick Taylor

In this Radio on Main Street podcast, RAB’s President & CEO Erica Farber, speaks with Dick Taylor, Broadcasting Professor at Western Kentucky University School of Journalism & Broadcasting.  Dick is a passionate educator and speaks about the need to make new generations aware of career opportunities in radio advertising sales and management.

Dick says stations, broadcast associations and educators need to be more proactive – even suggesting introductory radio sales training programs  as early as high school.

The Radio on Main Street Podcast
Featuring Insights on Hispanic Radio

In this episode of Radio on Main Street, Annette Malave, who leads RAB’s Insights team, reports from the Radio Ink Hispanic Radio Conference held recently in Fort Lauderdale. Annette was joined by Angelica “Angie”  Balderas, SVP/GM Sacramento at Entravision Communications and Gerardo Martinez, General Manager, Lazer Broadcasting.

In this unique round table conversation, they discuss common challenges for Hispanic radio as well as some of their favorite takeaways from the conference.

Radio on Main Street Podcast Featuring
the Ad Contrarian, Bob Hoffman.

In this episode of the Radio on Main Street Podcast, Erica Farber, President & CEO of the Radio Advertising Bureau, speaks with Bob Hoffman, author of the widely popular Ad Contrarian blog which was selected as one of the most influential advertising and marketing blogs by Business Insider.  Bob is a former CEO of several advertising agencies responsible for many national brands.  He is an internationally known speaker and adviser on advertising and is a writer of several successful books including 101 Contrarian Ideas about Advertising.

Bob shares his thoughts about the relationship between marketers and consumers, digital transparency and his perceptions of radio.