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Radio On Main Street, Featuring Edgar Sotelo, Host of the Nationally Syndicated Shoboy Show

In our third podcast of the series, we hear the conversation RAB’s Erica Farber had with Edgar Sotello, known as Shoboy on the radio, as host of the Shoboy Show, a nationally syndicated bilingual and bicultural radio show. And while Shoboy’s show is not targeting a specific format, it is representing a bilingual and bicultural lifestyle. Edgar shares that they are creating content in a radio or audio studio, but radio is only one way they are reaching their audience. He thinks of it as 3-D – on the air, digital and grassroots, meaning how people can feel they are next to them physically or emotionally. It’s truly emblematic of radio’s unique ability to reach audiences in a multi-platform world.  

As a new feature, we are now including a video version of this interview on YouTube. Click here to watch.


Click here for all episodes from Season 3: Radio Influencers

Click here for all episodes from Season 2: NAB Show

Radio On Main Street, Featuring Mistress Carrie, Host of the Syndicated Mistress Carrie Radio Show and Podcast

In our fourth podcast of the series, we hear the conversation Erica had with Mistress Carrie, a true rock radio on-air icon. She is a proud military wife and was the first nonnews journalist embedded in the Middle East with the U.S. military in Iraq in 2006 and Afghanistan in 2011. As you’ll hear, Mistress Carrie certainly knows all about heroes, and at the same time she makes quite a point of saying that the advertiser is the hero in that they help to make it all happen in radio. Radio can resonate better than anything else because of the relationships that a video or an app just can’t do. She reminds us that our on-air talent has the closest relationship to the listener, so it is important we trust them and keep them on the air. 

As a new feature, we are now including a video version of this interview on YouTube. Click here to watch.


Click here for all episodes from Season 3: Radio Influencers

Click here for all episodes from Season 2: NAB Show

Radio On Main Street, featuring Mike Hulvey, CEO and President of Neuhoff Media

In our thirteenth episode Erica Farber chats with the CEO and President of Neuhoff Media, Mike Hulvey. With 20 radio stations serving consumers from Illinois to Indiana, Mike is the first non-Neuhoff family member to serve as the chief executive of the company in its 68 years of broadcasting. Grit, community, excellence and innovation are the four core values of Neuhoff Media which guide the entire team in everything that they do. As Mike reminds us, broadcasting changes communities and affects lives! 

Click here for all episodes from Season 2: NAB Show

Catch up on episodes from Season 1: ANA Masters of Marketing

Radio On Main Street, featuring Bill Bennett, Media Solutions and Account Manager at Enco Systems

In the fourteenth NAB Show series, we hear the conversation Erica Farber had with Bill Bennett, Media Solutions and Account Manager for Enco Systems, the company who in partnership with Benztown graciously allowed RAB to record Radio on Main Street live in their exhibit booth every day of the NAB Show. Enco Systems has been a provider of technology for the broadcast, audio and video industries for over 30 years. Bill shared that, as a manufacturer, they are nothing without their customers telling them what they like and don’t like and want or don’t want. They have to constantly keep those findings front and center and share with their own developers. As technologists, they build technology to help other people do things better. They have to keep refreshing their products and evolving to what’s possible.  

Click here for all episodes from Season 2: NAB Show

Catch up on episodes from Season 1: ANA Masters of Marketing

Radio On Main Street, featuring Mike McVay, President of McVay Media

In our final episode of this continuing series, we hear the conversation Erica had with Mike McVay, President of McVay Media. Founded in 1984 as a programming consultancy, today the company is focused on radio, network and syndication, coaching talent, working with podcasters and as Mike puts it, “marketing for things that color outside the lines”. Mike is an as astute content and programming thought leader and offers tremendous insights to the radio industry as it continues to innovate and plan ahead for the future. 

Click here for all episodes from Season 2: NAB Show

Catch up on episodes from Season 1: ANA Masters of Marketing

Radio On Main Street, featuring President & CEO of Skyview Networks, Steve Jones. 

In our twelfth episode of this continuing series, we hear the conversation Erica Farber had with the President & CEO of Skyview Networks, Steve Jones. Skyview is a leader in broadcast solutions, content syndication and network audio sales. 

Hearing from local radio stations that clear network commercials, Steve shared they are grateful at the quality of the advertising creative, and the names of the brands being advertised. They feel their stations sound bigger when you hear the national commercials on the air, helping to lift the perception of the local advertisers.

Click here for all episodes from Season 2: NAB Show

Catch up on episodes from Season 1: ANA Masters of Marketing