Marketron

Radio On Main Street Featuring Air Personalities Amanda Orlando and Yung Joc

In this fifth episode of the NAB Show series, we hear the live conversation Erica
Farber had with Yung Joc and Amanda Orlando, a great example of two authentic on-air personalities that are connecting with their audiences and loving every second of it. In this episode, we hear from two tremendously talented personalities on a lot of hot topics including collaborating with their sales teams, partnering with advertisers, AI and how authenticity plays into everything they do.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts

Radio On Main Street Featuring Senior VP of Global Broadcast Radio at BMI, Joe D’Angelo

In the sixth episode of the series, you’ll hear from Joe D’Angelo, senior vice president of Global Broadcast Radio at Xperi, about the exciting innovation taking place at the company. Specifically, how the combination of HD and analog radio paired with IP connectivity in the car enhances the listener experience for radio discovery, makes it more engaging and measurable. Broadcasters can leverage this new ecosystem in many ways and for the first time these improved capabilities provide opportunities for advertisers as well as ensuring radio’s place in the dashboard with Xperi’s DTS Autostage.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts

Radio On Main Street Featuring VP of Forecasting and Analysis at BIA Advisory, Nicole Ovadia

In the seventh episode of the series, you’ll hear the conversation RAB’s Mike Hulvey had with Nicole Ovadia, vice president of forecasting and analysis at BIA Advisory, focusing on BIA’s local advertising forecast and the opportunities she sees available to radio to grow its share of wallet and revenue. Nicole provides a snapshot of what she sees happening in the marketplace in 2024 and broadcasters can drive revenue to their local stations by helping local clients be better marketers and helping them understand changing consumer behavior. Above all, she speaks about radio’s ability to be quick, nimble and responsive to their clients’ needs.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts

Radio on Main Street Featuring Linley Grande, VP of Political Strategies at Gen Media Partners

In the eighth episode of the NAB Show series, we hear the conversation Erica Farber had with Linley Grande, vice president of political strategies at Gen Media Partners. In this wide-ranging discussion, you’ll hear what she’s seeing at the local agency level, how the continuation of fragmented ad dollars is affecting the media business, as well as some insights into political ad dollars and the opportunities in local elections and races.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts

Radio On Main Street Featuring RAB’s Mike Hulvey and Erica Farber

RAB recently attended the annual NAB Show in Las Vegas. With nearly sixty-one thousand attendees, we heard from featured keynote speakers and enjoyed informative sessions focused on topics that are of relevance to broadcasting, media and entertainment. RAB President and CEO Mike Hulvey and immediate past CEO Erica Farber had an opportunity to sit down with thought leaders from the radio industry and talk about their plans for the future.

In this first episode of the series, we hear the live conversation Mike Hulvey had with Erica Farber, an icon in the radio industry where listeners have the opportunity to hear from Erica about her radio journey and the experiences that led her to lead RAB during a successful twelve-year tenure.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts

Radio On Main Street Featuring Radio Legend, Donnie Simpson

In the second episode of the series, we hear the live conversation Erica Farber had with Donnie Simpson, a legendary media trailblazer and award-winning program director. In this podcast, Simpson reflects on his 55-year career in broadcast radio and shares a few fun stories from his days on the radio as well as advice on what it takes to be successful.

Click Here to watch the interview on our YouTube channel.

Click here for Season 5: 2024 NAB Show podcasts

Click here for Season 4: 2023 ANA Masters of Marketing podcasts