In our sixth episode of the Radio on MainStreet series recorded on-site at NAB Show 2026, RAB’s Dave Casper sits down with Vibrant Impact’s Founder and CEO Kelli Frieler to explore how she’s turned industry change into opportunity.
Drawing on her background in broadcasting, Frieler shares how she recognized early signals around AI and made the move to build her own business—focused on helping companies navigate a rapidly evolving content and discovery landscape.
From her vantage point as both a former broadcaster and now an entrepreneur, the conversation highlights how AI is reshaping the way content is created, surfaced and valued—and what it takes to help clients adapt and stay competitive and making sure they start exploring their AI solutions and offerings.
Click here to watch the interview on our YouTube channel
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