Author: Annette Malave, SVP/Insights, RAB
According to Gary Shapiro, CES president and CEO, CES is a “beacon of hope and optimism” that starts the new year on a positive note. “Be in it” was the theme of 2023, and radio was there.
Continue reading “Radio Was In It”Contributor: Fleur Voruz, Senior Director, Programs (Media), Children’s Miracle Network Hospitals
As a new year begins, this is a time to reflect on the health of our businesses.
Fundamental to this checkup is applauding the meaningful work that defines a business’ culture. Frequently, cause-connected partnerships set local radio stations apart in their communities increasing positive listener sentiment, fostering employee engagement and generating business value.
Continue reading “Radio’s Resolution – A Champion for The Community”Author: Annette Malave, SVP/Insights, RAB
Businesses. Retailers. Restaurants. Community. There has been incredible focus on everything local as consumers looked around and realized the role and impact local has in their lives. After all, it is great to travel, but “there’s no place like home.”
Continue reading “2022 – The Year of Local”Author: Annette Malave, SVP/Insights, RAB
If you are like most people, your home and those that live in it became more tech savvy and “smarter” in the past few years. People realized the importance of cellphones, fast internet and other tech type things. People became “tele-everything.” This is potentially the dawn of a tele-everything world, but this world is dependent on the internet, technology and of course, the devices needed in this new world.
Continue reading “Heavy Radio Listeners Stay Connected”Author: Annette Malave, SVP/Insights, RAB
“Ahhhh, this chair is just right.” Goldilocks knew exactly what was comfortable to her. How many of us have understood that statement whenever we looked at, sat in or laid on a piece of furniture or bedding?
Continue reading “Radio and That ‘Just Right’ Feeling”Contributors: Maxine Gurevich, SVP/Cultural Intelligence and Steve Grant, SVP/Human Intelligence, Horizon Media
While the National Retail Federation reports that the 2021 holiday sales grew 14.1% from 2020 to $887B, inflation’s historic high will mean a different shopping season for 2022. Our data shows that 69% of all people are concerned or very concerned with inflation’s effect on their overall finances. But like much in the contemporary U.S. landscape, inequality and division are affecting the holiday retail season – people are experiencing three entirely different holidays depending on psychological reactions to inflation.
Continue reading “The Three Holidays of America Under Inflation”Podcast: Play in new window | Download
